The price follows your rules
We move the calculation out of Excel. From one set of measurements you get the amount, the offer as a PDF, the contract annex and the drawing for the workshop.
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Custom CRMCustom CRM in Moldova, shaped by the rules your company runs on.
You work to measure: visit the client, take the dimensions, prepare the offer, build, install. If all of that sits in Excel, in WhatsApp and in the heads of two people today, we move it into one system, in Romanian and Russian, designed for your team in Chișinău, Bălți or anywhere else in the country.
Recognise this?
Boxed software has no idea what a made-to-measure job involves.
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Clients write to three phonesOne asks in Romanian on Facebook, another phones and speaks Russian, a third returns on WhatsApp to a colleague who is on holiday. No single place holds the full story.
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One person knows the priceThe formulas sit in a table nobody else dares to touch. When that person is away, offers wait.
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Production works from photosSizes reach the workshop as a message or a snapshot of a sheet of paper. A misread digit only shows up on site.
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Money gets counted lastUnpaid deposits, forgotten offers, stuck enquiries: you discover them once the month is closed and nothing can be done.
What you get
Everyone in the company sees their own part
Conversations leave the phones
A WhatsApp Business message, a Facebook Lead Ads form, a VoIP call or an email opens the client record by itself, or adds to it.
Each client has a single record
Sales opens it, production and installation carry on, each with a funnel of its own. Nobody retypes anything.
A tablet for workshop and warehouse
Dimensions are read from the screen, incoming goods are logged on the spot, and materials are set aside for a specific job.
VAT invoices from the job
Invoice data with 20% VAT goes from the job to accounting, and deposits and balances stay in plain sight.
Numbers during the month
By rep, source and day you see which offers become contracts, why clients drop out and what is still due.
Interactive demo
Step inside Velaria CRM, a fictional example
Velaria does not exist: it is a pergola maker we invented for this demo, not a client. Names, towns and amounts are examples.
Choose a screen
1 / 5
Thursday · 22 October
Good morning, Victor
New leadQuick offer
11new leads today8 from Facebook
7chats waitinglongest wait: 2 h
26offers in October+6 on September
31 %offers → contractsgoal 35 %
Month's funnel
Contacted118
Measuring46
Offer sent26
Negotiating14
Contract8
Today
- Phone Mariana C. · Bălțioffer sent 3 days ago
- Measuring at Vasile T.11:30 · Chișinău
- Confirm install #1046WhatsApp · Friday 09:00
- Order louvres for #1048supplier · before 14:00
Synced a minute ago: WhatsApp, Facebook Lead Ads, telephony, accounting
The day starts here. Who wrote overnight, which message needs a reply, how the month is going and what is due today.
Three funnels · one record per client
New leadLeads
Sales61Production9Installation6
New lead14
Irina B.Orhei · courtyard
Facebook12 min
Sergiu L.Cahul · terrace
WhatsApp1 h
Measuring9
Vasile T.Chișinău · 4.5 × 3 m
today 11:30
Natalia P.Soroca · 3 × 3 m
Friday
Offer sent12
Mariana C.Bălți · 4 × 3 m
3 days5,899 €
Andrei G.Comrat · 6 × 4 m
today10,460 €
Contract8
Diana M.Ialoveni · 3.5 × 3 m
deposit received5,296 €
The client moves on. From sales to production, then on to installation, and the history travels along.
Lead #20817 · Facebook Lead Ads · Offer sent
3 daysMariana C. · Bălți
Sketch · redraws instantly
Price with VAT
Send via WhatsAppOffer PDFContract annexWorkshop drawing
Play with the price. Drag the sizes, pick another colour, tick the options. The euro amount with 20% VAT and the sketch change at once, as they would in a configurator built on your rules.
Mariana C.09:42Looks good! Could you add a rain sensor?
Sergiu L.09:10Hello, what would a pergola cost…
Natalia P.yesterdayFriday suits me for measuring
Andrei G.yesterdayOffer received, thanks
Hello! Could you prepare an offer for a 4 × 3 m terrace in anthracite?09:31
Certainly. Here is the offer with motorised louvres and an LED strip.09:36
PDFOffer 20817 · Pergola 4000 × 300009:36
Looks good! Could you add a rain sensor?09:42
Send configuratorBook measuringAsk for address
The chat knows who you are talking to. Beside the messages you see stage, value and owner, and the offer goes out without leaving the conversation.
TABLET · WORKSHOP
Job #1048
Pergola 4000 × 3000 × 2500 · anthracite 7016 · installing Friday
Cutting and checks
- Post 120 × 1204 × 2500
- Front beam2 × 4000
- Side beam2 × 3000
- Louvres 200 mm15 × 3900
- Motor and gutter1 set
- LED strip14 m
Lead #20817
MC
Mariana C.
Bălți · terrace · FacebookCallWhatsAppOffer
4000 × 3000 × 2500 · anthracite
Send via WhatsApp5,899 €
Offer sent · 3 daysAway from the desk too. On the tablet the workshop marks what has been cut. On the phone the rep has the offer at hand when arriving at the client.
Fictional example
Velaria*: a day at a pergola maker
Picture a small manufacturer in Chișinău with clients across the country: enquiries from Facebook ads and WhatsApp, offers in an enormous Excel file, production and installation run through messages and paper. For a company like that, the CRM would look like this:
- A record that opens with the first message and closes with the final invoice
- Excel formulas moved into the calculator, with the offer and drawing sent straight to WhatsApp
- Past orders brought over from Excel, dates and stages included
- Workshop and warehouse on tablets, reps on their phones
5screens in this demo
3 → 1funnels on one record
4connections in the example
1 → 3calculation, three documents
The steps
Four stages, each with something concrete to look at
You show us how you work
Together we go through real tables, forms and chats, in Romanian or Russian, and map an order from enquiry to payment.
You approve the prototype
You get screens you can click through, with examples from your own work, much like the Velaria demo. We adjust them until they fit, then write the code.
We build in parts
Delivery comes in stages: channels and accounting get connected, old data comes across, and the team starts on whatever is ready.
We go live together
The team learns the system on computer, tablet and phone, and we remain available once it is running.
FAQ
What companies ask before starting
Custom CRM or Bitrix24: which should I choose?
That is the first thing we settle during discovery. We are a Bitrix24 integrator, so if Bitrix24 covers your processes, that is what we propose and implement. Your own system pays off when offers, production or installation follow rules a standard product cannot hold.
What do I see before development begins?
A clickable prototype with your company's screens and flows. You walk through it with your team and decide on that basis, not on a description on paper.
Our team works in both Romanian and Russian. Is that possible?
Yes. During discovery we settle the languages for screens, offer templates and client messages, so each person works in their own.
Can it connect to our accounting software?
We check during discovery what your software allows: an API connection or file exchange. Beyond accounting, the CRM can connect to WhatsApp Business, Facebook Lead Ads, VoIP telephony and email, and old data can come over from Excel or another CRM.
The demo is in euros. Can we work in Moldovan lei?
Yes. Currency, the 20% VAT rate and the pricing rules are set to match how you issue offers and invoices.
Why is there no price on the site?
Every CRM has a different number of processes and connections. After discovery and the prototype you receive a clear offer split into stages, with a budget and duration for each.
Is Velaria a real client?
No. Velaria is a fictional company created to show how a custom CRM works. The people, addresses and amounts in the demo are examples.
Contact
Send us the way you quote today.
An Excel file, a photo of a form or a few lines about how an order travels is enough. We will tell you plainly whether you need your own CRM or whether Bitrix24 will do.